SNL Transcripts: Rodney Dangerfield: 03/08/80: Niggerrand


Saturday Night Live Transcripts

Season 5: Episode 13


79m: Rodney Dangerfield / The J. Geils Band


Spokesman…..Harry Shearer


[ open on cartoon financial figure drawings ]

Spokesman V/O: The stock market rises and falls. Savings account interest doesn’t even keep up with inflation. And stamps take YEARS to collect.

[ dissolve to Spokesman seated in leather chair in his office ]

Spokesman: Now… for the person who is wise enough to recognize the world’s finest investment — and secure enough not to have to apologize for it — the South African Gold Board introduces a distinguished new gold coin: the Niggerrand. This 1-ounce, 99.9% fine gold coin commemorates the labor of those who made it possible…

[ dissolve to close-up illustration of the coin ]

Spokesman V/O: With this beautifully-etched portrait of an actual African minesman. On the reverse: a beautifully-etched map of the areas where, by law, these workers are allowed to live.

[ dissolve back to Spokesman ]

Spokesman: You’ll want to treasure your Niggerrands for years to come. Or you’ll want to buy and sell them, just like the people they honor… do! For that perfect person on your gift list, the Niggerand is an especially perfect way of expressing your feelings of caring. Because it’s the gift that keeps on grinning! Tomorrow is the perfect time to begin YOUR investment program.

[ dissolve to the coin ]

Spokesman V/O: Why not visit your selected bank or brokerage house, and put your future in Niggerrands! Because even the colorblind can see gold!

[ fade ]

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Author: Don Roy King

Don Roy King has directed fourteen seasons of Saturday Night Live. That work has earned him ten Emmys and fourteen nominations. Additionally, he has been nominated for fifteen DGA Awards and won in 2013, 2015, 2016, 2017, 2018, 2019, and 2020.

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Boss Clown
Boss Clown
4 years ago

I find this strange. Can someone please analyze vis-a-vis comedy and racism? Thanks

Reply to  Boss Clown
2 years ago

The sketch was calling out racism as well as apartheid in South Africa. It was meant to shock. It succeeded.

Boss Clown
Boss Clown
Reply to  Wineaux
2 years ago


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